With Federated Master Data Governance, application-agnostic coremaster data of business partners is managed in SAP Master Data Governance,cloud edition, while application-specific data can be managed in therespective application where it is best understood. A master data management process can run across differentapplications for the governance of core data as well as various types ofapplication data.
Taking the creation of a new customer record in SAP Sales Cloud as an example, this video shows what such a federated process canlook like.